Trailer Wrap Cheyenne

Maximizing Advertising with Business Vehicle Wraps

To generate leads and engage your customers, you need a solid marketing strategy with multiple forms of advertising. There are many options available and, of course, each one is suited to a specific field. Advertising to the public continues to evolve and change. You can maximize your advertising and target your audience better with multiple forms of advertising. A combination of digital advertising (like a social media campaign), an ad in a daily newspaper or magazine, a billboard, and a vehicle wrap is a great start! Digitally printed vehicle wraps (or graphics) continue to be a strong form of advertising for many forms of businesses. Vehicle wraps are perfect for advertising because they are versatile, cost efficient and they stand out!

busniess vehicle wraps in Loveland Colorado

 

If you do choose to wrap your vehicle to advertise your services, there are some important things to consider. Know that there are some limitations and if you expect your wrap to look like a piece of art, expect to pay for a piece of art. Each vehicle is different and each wrap job is unique. A graphic designer will work with you very closely to finalize the design of your wrap. A graphic designer with experience in designing vehicle wraps will be honest with you and listen to any concern you might have.

Lovlenad Colorado business vehicle wraps

Printing the wrap is the one thing that is totally out of your hands, so you will want to make sure you choose a reliable and established sign company. Here at Connecting Signs, we’ve got over 5 years of experience in designing, printing and installing custom wraps for our awesome customers. There are many years ahead of us, but you can rest assured that your vehicle wrap is in good hands here.

Recently we got the opportunity to work with an awesome company; JDog Junk Removal. They needed their work vehicle and trailer wrapped in matching military themed designs. This was a great and fun experience working with Chris, the owner, who needed a quick turn to get a jump start on his advertising. From the first call to the final touches on the wrap, the total time to complete this project was under a week! How can we help you reach your customers? Give us a call at 970-493-0133 or request a quote here to get started.

Elements of an Effective Business Storefront

An effective storefront is one that utilizes many kinds of signage. These business signs (indoor signs and outdoor signs) engage customers and attracts new customers. It is so important to appeal to your customers and meet their needs. You will also want to stand out among your competition. There are many things that you must consider when mapping out your signage structure. Here’s an example of effective storefront signs for your business.

Pre-Opening Signs

Mesh fence banner colorado and storefront signs

If your business is being built from the ground up, you will want to inform the public of what is happening as well as information about when you’re opening. You can also take this opportunity to inform your potential customers about the services you offer. Vinyl banners or mesh fence banners are useful in this instance because they are made to be temporary and cost-effective.

Outdoor Building Signs

Dimensional letters fort collins colorado and storefront signs

Next up, you will want to get permanent building signs mapped out and planned. This includes the design and attaining the required permits from the town or city offices. Monument signs provide great visibility from the road. If you’re located in a business park, your property management company should already have a monument sign by a nearby road that has multiple tenant panels. For your building sign, it’s a good idea to consider investing in dimensional letters. Backlit dimensional letters or an internally lit channel box are great options.

Window Graphics & Indoor Signs

windowgraphicsfortcollinscolorado

 

The following signs are also very important to your business. Window graphics, in the form of cut vinyl, applied to the front door are great opportunities to inform your customers of your business hours as well as a helpful identifier of your location. This is especially true if you share a space with other businesses. Indoor signs, like lobby signs or wall graphics are also effective tools to enforce your brand. Menu boards are also a form of indoor signage that we can design and manufacture. If you’ve ever been out to eat, you know how important a well-designed menu is!

Vehicle Wraps & Vehicle Graphics

Partial Truck Wrap

Finally, if you want to reach out to your customer base even further, you should seriously consider getting graphics on your company vehicle. Vehicle graphics, box truck graphics and trailer graphics are always very customized; no two projects are the same! With digitally printed graphics you can have your full color logo printed or you can choose from a variety of colors and finishes in ready-to-cut cut vinyl. Vehicle graphics stand out as one of the best methods for advertising. A full wrap may be pricey, but the return on that investment is one that you cannot pass up!

Radio Station Custom Vehicle Wrap

Recently, a local radio station in Northern Colorado came to us to help them re-design their 2015 Nissan Pathfinder to reflect their new branded logo. We were lucky enough to work with them on their first wrap. They changed their logo quite a bit to reflect their new sound. We wanted to help them keep to their budget as well, so this new wrap needed to be a custom partial vehicle wrap.

driverside

Tri 102.5 full vehicle wrap

The color scheme to be used in the wrap was changed to a simple blue, and red based design. We decided to design this with the logo in mind. It’s highlighted by the angled lines with the blue and red sampled from the darkest blues and darkest reds. The website address and corporate logos also needed to be clearly shown on the wrap. We also installed perforated window vinyl on the side and rear windows for additional coverage. But, the best part about perforated vinyl is that you can see out of it from inside the vehicle.

Previous logo design and full vehicle wrap

Previous logo design and wrap

Even custom partial vehicle wraps can be versatile and can increase your visibility to your audience. You can also think of vehicle wraps as a moving billboard! If you are on the road, driving your company van or truck around, you can take all those views you’re getting on the highway or parked as a way to engage potential customers. Small businesses can benefit greatly from vehicle wraps, especially if your business is new in town. The cost saved by shifting your marketing budget to include a vehicle wrap or vehicle graphics (like side door decals, or rear window graphics) is great after you look at the cost of an actual billboard.

Are you interested in a vehicle wrap? Do you want to see the difference between a quarter, half or full vehicle wrap? Give us a call today or click here to request a quote!

Vehicle Wraps

Fleet vehicle graphics for HVAC companies

Fort Collins fleet graphics

We’ve worked with lots of great businesses all around Colorado, Wyoming and Nebraska. We’d love to work with businesses all over the country, though! One of those great businesses is the locally owned (to Colorado) and operated Heating and Air company, IMS Heating and Air. They are known all around Colorado for their awesome customer service and knowledgeable technicians. We were excited to partner with them for the design and production of their fleet of service vehicle graphics. We have the unique perspective and privilege to have re-designed our own fleet design!

Fort Collins fleet graphics for HVAC companies

The first design of the fleet van graphics for IMS was simple, but bold enough to stand out on the road and at job sites. The concept was, red on the driver’s side representing heating and blue on the passenger’s side representing cooling. Along with the important information, the design was an effective advertising tool considering the amount of traveling they need to do in-order to provide their award-winning service their customers. With dozens of vehicles in their fleet, the graphics also needed to be cost-effective. We were able to design a custom partial wrap for their vans. The graphics fade to white towards the front of the van, so there is no material going over the hood or front fenders. This cut down on, not only material but also installation time.

Fleet graphics

In recent times, though, the van design became a little dated and after IMS over-hauled their marketing strategies and slightly updated their logo, it was time to re-visit the van graphics for an update to accommodate their evolving brand. We took apart their logo and re-designed the placement of the tagline text, “A World of Possibilities in Home Comfort Systems”. The phone number and website were updated with a modern font and enlarged for greater visibility. The concept of the cool and hot colors on the sides did make it to the new design, though! This new look also showcases their achievements in customer service and integrity as a company with the logos of the awards they’ve won over the years. We were also able to keep the material usage to the same as the old vans, which was very important to the owners at IMS.

Fleet graphics for businesses

They were so happy with the new vans, that they asked us to wrap one of their pick-up trucks and compact cars with the new “look”.  It took some revisions to successfully transition the design elements from a van to a truck and car, but we were able to nail down a design. We wrapped the truck and car right after the other.  This project was such a success that we set up a photoshoot at the IMS headquarters in Berthoud, Colorado to showcase the car, truck and van designs!

Fort Collins fleet graphics

Box truck graphics turns heads ans spreads your message

Box Truck Graphics that work for Alpine Moving in Fort Collins!

Box truck graphics and vinyl lettering and logos turn your plain sided “white space” into a rolling billboard that will most likely be your most effective marketing campaign you can possibly implement.

We’ve partnered with many Fort Collins and Northern Colorado companies to transform their box trucks, semi-trailers, and utility trailers into moving advertisements. Whether it’s a full printed box truck wrap or simple vinyl lettering, don’t let your truck drive around town without proudly displaying your companies message.

We recently partnered with Alpine Moving Company in Fort Collins to design and install this great cost-effective logo and lettering project for their box truck graphics.

Alpine Moving Company takes great pride in being a locally owned and operated moving business that specializes in affordable residential and commercial moves. Their professional crews offer quality and reliable moving services that you can count on.

Alpine Moving Company also understands the value in utilizing vehicle graphics in their marketing plan. Give the experts at Connecting Signs a call at 970.493.0133 to help create a rolling billboard for your company!  We worked through some challenges with weathered and sun faded sides, but the end-product turned out pretty cool!

 

 

Vehicle Graphics Printer and Installer Certifications

You invest your marketing and advertising dollars in a sign company to produce the very best graphics and large format print vinyl. When talking about high performance print vinyl used in products like vehicle graphics, vehicle wraps, and textured wall graphics, certifications are a factor for consideration when choosing a sign company for printing and/or installation of the graphics. Sign companies that invest in proper training of their employees by obtaining a preferred status show they are serious about providing the very best quality solutions to their customers.

Be sure to find local shops with accredited installers for making educated choices in trusting your vehicle graphics to. The following are two of the main certifications available in the vehicle wrap industry and vinyl graphics applications in general:

3M Commercial Graphics

3M, in conjunction with other providers, offers professional graphics training to improve the skills and prepare for testing for Certified, Preferred or Endorsed installation training. Typical training consists of a rigorous three day program taught by 3M Preferred Graphics installers. The training contents covers hands on training in vehicle wraps, discussions and demonstrations for fleet graphics, boat wraps and wall graphics as well as floor graphics and other printed vinyl applications. Upon completion of the training or based on the applicant’s previous experience in the industry, the participant can then enroll in a two day testing program during which they can achieve the status of 3M Preferred Graphics Installer. Find 3M Preferred Installers in your area.

Lowen Certified Installer

Lowen Certified is a graphic installer testing and certification program designed by Lowen Corporation and 3M to give individual graphic installers a portable, industry recognized certification that proves they have taken and passed the industry’s most demanding graphic installation testing. This program consists of training and testing on vehicle graphics, fleet graphics, rough wall graphics, window graphics, and floor graphics. Becoming Lowen Certified allows the installer to have access to some of the biggest brands in the country with their fleet graphics.

Box Truck Graphics and Box Truck Wraps are Rolling Billboards!

// // Box Truck Graphics and Box Truck Wraps are Rolling Billboards!//

What message does your box truck say to potential customers? There’s plenty of moving companies, contractors, service companies, rental agencies that utilize box trucks – but whether your fleet is a single truck or 50 trucks, you’d be crazy not to utilize that large potential advertisement space on each and every truck! I’ve heard folks say that they’re already spending plenty on Yellow Pages and other forms of marketing, and they just don’t have the budget to do much on their box trucks. Just think for a minute about how many of your potential clients pick up the Yellow Pages… One could say that if your target demographics is age 70+, you should continue to utilize Yellow Pages as a strategic marketing method.

Most small businesses would love to be able to afford a large billboard on a busy highway, but with costs upwards of $3000/mo on a relatively busy road, it probably doesn’t fit most budgets. However, for the same $3000 (probably less) you can create a rolling billboard with box truck graphics, and just like the traditional billboard it’s working 24/7. And why stop there? Have box truck wraps applied to your entire fleet with effective, targeted message that will make your brand the most widely recognized of your competition.

It’s time to differentiate yourself from your competitors by partnering with Connecting Signs to create eye-catching box truck graphics, wraps, and decals for your fleet. Whether it’s a logo to reinforce your brand or a full coverage wrap advertisement, box truck fleet graphics will transform your vehicles into mobile advertisements by simply utilizing the assets your business already has. You can be parked on the street or stuck in traffic and your box truck wrap will be noticed. According to a recent study by the American Trucking Association, an incredible 91% of people notice vehicle graphics.

Partnering with the team at Connecting Signs is simple and we’ll guide you through the entire process, making the best choices for your company. We have solutions for temporary promotional graphics, that you can get by with for less money, and multiple selections of premium wrap vinyl if you want the box truck graphics to be more permanent.

Give us a call today – let’s talk rolling billboards!