Effective signage means many things. The message being displayed needs to be clear, readable, informative, and distinguishable from competing messages. These messages can be letters, words, logos, images or even moving images. A functional sign works because it identifies you or your business and it communicates to the public who you are and what you do. Outdoor signs are (maybe) the most important kinds of signs. Businesses that rely on walk-in customers need outdoor signs on their building that work in the daytime and at night. In most cases, outdoor signs are permanent. Channel box signs (or cabinet signs) are popular and work well, but channel (or dimensional) letters provide the most impact. They are versatile and showcase brand identities the best. The most popular kind of channel letters are frontlit channel letters.
Frontlit channel letters are illuminated and dimensional. There are many different options for colors and font styles. There are four parts to a frontlit channel letter: the back, the return (or the side), the face of the letter and the trimcap. The return is the side of the dimensional letter and comes in an array of standard colors, but can also be painted a custom color. The face of the letter is made from exterior-grade translucent acrylic. The face can be white or colored acrylic or custom-printed translucent vinyl can be applied to the letter and trimmed. Anything can be printed on the translucent vinyl, so the possibilities are endless! A trimcap connects the return of the letter to the face and comes in many standard colors, but can also be painted any color. The last part of a frontlit channel letter sign is the illumination. LED lights are the most common and the most energy efficient.
Again, these signs work best if you think about what they will look like in the daytime and what they will look like at night. Here’s a great example of an effective frontlit channel letter sign. Ander’s Auto Glass is a great Northern Colorado company that recently opened a new location in Fort Collins right along the main interstate highway. They needed a BIG sign that was readable from the highway. We were really excited to help them with their sign and they are very happy with the finished product!
Monument signs are great for extra visibility if your business is hard to see from the road. You might not realize how many monument signs you see on a daily basis, but they are everywhere! Business parks and shopping centers use monument signs with built in removable panels to provide signage for the various businesses located within the building. Monument signs are perfect for school campuses, churches, small businesses and neighborhoods.
Since these signs are free-standing and permanent, they are manufactured with sturdy and long-lasting materials. Dimensional letters are normally installed on monument signs but sometimes letters are engraved into the face of the sign. LED message centers are usually integrated within monument signs as well. Message centers are a great way to communicate specials or event announcements directly to the public. As great as these signs are, they require specific and detailed planning. Permits, proofs, mockups and zoning are usually necessary in the process.
Here is a recent monument sign we manufactured for a local business in Windsor, Colorado. This sign already had a concrete foundation and a nice face. The previous business had its logo engraved directly to the panels, so to achieve the design we sanded down the sides and repainted the face. Exterior-grade acrylic letters were then installed on the sign. Spotlights on the ground help light the sign for high-visibility at night.
Choosing Connecting Signs to help create a monument sign for your organization or business ensures that you will be helped through the whole process. There are many materials, colors, finishes, and designs to choose from. We can also guide you through the legal limitations of outdoor signage to ensure that your sign is acceptable within your city or county. Give us a call or request a quote and one of our sign specialists will contact you to get the process started!
Hot Spots Travel Group located in Windsor, CO is a full service agency specializing in honeymoons, destination weddings and vacation travel. As their name and logo implies, their travel specialty is usually located on some beach with a lot of sun shine! Oh Yea! To make a long story short, our family will be spending thanksgiving in Hawaii.
Now, back to business…while I was booking the trip, the owner ordered new signs for their business! What a great partnership! The business recently changed their name and logo. Changing your business name and/or logo can happen for many different reasons, but if you do; you’ll also need to change your marketing materials especially your sign. It does cost money but it also has advantages:
- Change is always good
- Give your business a new, updated look
- If your sign is old, you need to change it anyway
- Motivational for the business
The signage that was needed – retractable banner and stand, new window and door vinyl, and replacing the sign face for their illuminated cabinet sign.
Retractable banners are so versatile and handy for a business. The owners not only take their retractable banner to trade shows or other events to promote their business, but they have it displayed all the time in their office.
The location for this business is in a busy shopping plaza with other different businesses. Window and door vinyl is essential to get their message out to the public walking through the area or driving in the parking lot. They weren’t real happy with how their old window and door looked so this was the perfect time to change that along with their new logo and business name. Everything they want to be known about their business is clearly shown on the window and door.
Since their location is near a busy street but not right on the street, a high wall mounted illuminated cabinet sign has always been used. These types of signs are really easy to change without replacing the whole sign simply by sliding out the old and sliding in the new sign face. Look at the difference in the old brown one with new light and bright new one, the results are awesome! Read more about illuminated cabinet signs that we have done.
Making a change to your business name and logo? Do it right and get all your business signs changed; it is definitely worth the investment! Call Connecting Signs 970-493-0133 for help in this process. Signs – Wraps – Graphics!!
Internally illuminated signs draw all kinds of attention both day and night
These types of signs are very versatile; they can be free-standing as a monument sign, mount on a pole, and probably the most popular is mounting the cabinet onto a storefront wall. We offer cabinets that are manufactured with the highest quality extruded aluminum components, welded construction industrial-strength finishes, and durable polycarbonate faces.
Our team of experts can design an eye-catching custom message for your illuminated cabinet sign face. Several options are available based on many factors – from a basic message made from solid color translucent vinyl to printed graphics on translucent, to a long-lasting back-painted face. Our Internally illuminated signs & lightboxes are the perfect choice for business owners that need their brand to get noticed even after the sun goes down.
Backlit cabinet signs are also ideal for commercial real estate landlords that are looking for cost-effective signage change-outs when needed. Sign faces can be easily replaced with a new tenant’s brand.
Give us a call at 970.493.0133 and let our team of professionals work with you on a new, eye-catching backlit cabinet sign. Whether it’s a brand new lightbox sign, illuminated cabinet sign, or just replacing the graphics on your existing sign – we’ll listen to you and get a solution that works for your business!