Exterior Building Letters - Connecting Signs

Essential Business Signage

Do you know how important signage is to a business? According to research from the Sign Research Foundation, 61 percent of American consumers failed to find a business because the sign was too small or unclear. Further, 60 percent of businesses reported average sales increases of 10 percent or more by adding to or updating their current signage. Business signage acts as a silent salesperson for your business, working 24 hours a day, 7 days a week, 365 days a year. Signs brand your business, provide information about your products and services, and direct customers to important areas within your business. So, where to begin? Keep reading to learn more about the different types of business signage as well as their uses and applications.

church entrance sign

Start with an Entrance Sign

An entrance sign not only greets new and returning customers but also differentiates a business and helps it to stand out from competition. Additionally, entrance signs increase property value and adds to the overall image of communities and properties. Types of entrances signs include monument signs, plaque signs, post and panel signs, and tenant panel signs.

business directory sign

Clarify with a directory board sign

When there’s multiple businesses operating in the same building, a straightforward directory board sign is necessary. Without a clear directory sign, people become confused, stressed, and anxious. Mitigate these negative emotions and foster a positive experience for your clients by getting a directory board sign. If your directory sign is outside, remember to consider how the sign will look at night. Adding illumination by utilizing an internally lit cabinet sign or spotlights ensures that your directory sign is visible all the time.

gym channel letters

Distinguish your business with a building sign

Building signs can be any type of sign on the outside of a building. They can be huge front-lit channel letters to attract customers in the daytime and at night, or they can be simple adhesive vinyl decals on the windows of a building. Exterior building signs are perfect opportunities to not only identify your company, but to impress and enhance your corporate branding! If you can not showcase your own logo or business name, make sure the address of the building is highly visible with large dimensional address numbers.

acrylic logo sign

Enhance branding with a lobby sign

While designing the interior office area, think about how customers will interact with the space. Bare, boring walls do a disservice to your customers and employees! What better way to increase brand recognition than with a professional lobby sign? Remind customers what your brand represents by including your slogan or tagline in the lobby sign. Increase the “wow” factor by featuring your logo illuminated by LED lights! There are so many different options in materials, finishes, colors, and effects that you’re bound to find the right lobby sign for your business needs.

Are you ready to get your business signage started? Don’t wait! Request a quote here or give Connecting Signs a call at: 970-493-0133 to get your signage started today!

environmental signage - Connecting Signs

How Signage and Environmental Design are Related

Signs and Environmental Design

The role of signage in environmental design is very important. Signage that is thoughtfully and purposefully designed for an interior or exterior space creates a pleasant experience for visitors while keeping them informed. According to the Society for Experimental Graphic Design, Environmental graphic design includes architectural, interior, landscape, and industrial design principles. First-time visitors unfamiliar with a space will look for important wayfinding markers to assist in informing them of where everything is located. Utilizing custom, branded navigation signage like wayfinding signs and identity signs help your visitors understand where they are while reminding them of your brand!

church wayfinding sign

Graphic Design for Directional and Wayfinding Signs

Wayfinding signs help people get from point A to point B when they’re in an unfamiliar space. Effective and efficient wayfinding signage should answer three important questions: ‘Where am I currently?’, ‘where am I trying to go?’ and ‘how do I get there?’. Utilizing cohesive and simple designs throughout your wayfinding signage types ensures minimal confusion, and happier visitors! One other important guiding principle to follow is to stay compliant with the Americans with Disabilities Act Accessibility Guidelines. While conceptualizing the designs and layouts of wayfinding signs and directional signs, one of the most important things to remember is to keep the design as minimal and simple as possible.

 

 

 

 

 

 

 

 

college ada signs

Types of Signs for Environmental Design

Wayfinding signs and directional signs have already been discussed, but there’s other environmental signs that might not be so obvious. Exhibit signage and public installation signage are unique environmental signs that can add so much interest to guest’s visual experience. Lobby signs and reception area signs are also effective types of environmental graphics. Public spaces are required to have ADA compliant restroom signs, room identification signs, elevator signs, emergency exit signs, FACP signs, and Fire Riser Room signs. All these regulatory signs require braille and a certain letter-height to be ADA compliant.

 

 

 

Trends in Environmental Design

The biggest trend in environmental design is a focus on sustainability. According to the Leadership in Energy & Environmental Design (LEED), in the U.S., buildings account for 38 percent of all CO2 emissions and 73 percent of electricity consumption. These compelling statistics are the driving force behind the increased need for sustainability in commercial and residential development projects. Signs manufactured from recycled or recyclable materials and LED digital signage ensure that there’s less wasted materials as well as reduced carbon emissions.

reception area sign

Are you searching for the right vendor for your next development project? Give Connecting Signs a call today! Call 970-493-0133 or request a quote here to get your environmental sign project started!

Recycling Sign scraps in Fort Collins, Colorado - Connecting Signs

Recycling

Recycling Sign Scraps One of the first things we noticed about the sign industry when we opened Connecting Signs five years ago was all the scraps and waste from making signs and how to start recycling sign scraps.  The trash cans were full and emptied out every day – sometimes twice a day!

Flatbed Printing Fort Collins

Signs have been around for many, many years. Ever since people learned how to communicate and write words, they’ve been making signs. Even the first cave paintings could be considered, by some, to be the first forms of signage! Sign making started out with simple (but effective) hand painted letters and logos on flat pieces of wood or painted on the door of a work truck or directly on the side of a building.

Sign maker working in his shop

The technology evolved and times changed. Signs needed to be easier to produce and manufacture, stand out more. With the invention of the digital plotter, sign makers could cut letters from colored vinyl stickers and apply them directly to the sign panel or vehicle. This invention changed the whole industry and made it easier for anyone to produce and manufacture signs. Then came the large-format digital printer. It moved sign-making even more into the future with its ability to print on a variety of medias. With further advancements and improvements in the technology, large-format printing has become more and more impressive.

Flatbed Printers in Fort Collins

Custom prints produced with our flatbed printer

Flatbed printers provide us with the ability to print directly to rigid substrates. Simple yard signs can be printed, single or double-sided, ten to a sheet in bright, long-lasting colors. Using a flatbed printer in this way simplifies the process of producing these signs by eliminating 2-3 steps! Post-and-panel signs or site signs for construction sites and development projects are easily produced with a flatbed printer. Lobby signs or decorative interior signs are also simplified. Printing on clear or frosted acrylic is a breeze with a flatbed printer. The ink used in this printing method is UV ink. UV ink has the advantage of not requiring laminate to protect it. UV inks are also very fade-resistant and scratch-resistant! Printing directly to substrate with a flatbed printer also allows for direct printing to a variety of substrates. A cool example of this is printing to brushed metal. The image is clearly visible, but so is the brushed metal texture behind the ink.

flatbed printers in Fort collins

 

Here in our shop, we utilize a flatbed printer as well as our trusty large-format digital printer! We strive to provide the best products for our clients with the highest quality printed vehicle wraps and the most efficient and effective signs. What signs do you or your business need? Give us a call or request information here and let us make signs that work for you!

Pinterest for your Business

// // Connecting Signs Pinterest//

Imagine a place where you could keep your concepts, ideas, and pictures of signs where you wouldn’t lose them.  A place where the collection would be organized and you could share it with others.  There is a place and it’s called Pinterest.

Wikipedia defines Pinterest as a pinboard style photosharing website that allows users to create and manage theme-based image collections such as events, interests, and hobbies. Users can browse other pinboards for images, “re-pin” images to their own pinboards, or “like” photos.

Basically it is a social networking site like facebook where you create different “boards” of interest such as, decorating, recipes, travel, fashion, outdoors, holidays, etc.  When you see an image of something that “interests” you, you can save it or “pin it” to  one of your boards.  For example, create a board called “kitchen” for ideas on redecorating your kitchen.  Years ago, we would cut out pictures from magazines so we wouldn’t forget the idea.  Now when you see a picture you like for redecorating your kitchen, you pin it to your board.  You never lose it!  Yes, I’m a big fan of Pinterest.

In an article from socialmedia today, the rapid growth of Pinterest was one of the big social media stories of 2012, and by all accounts, the platform is continuing to see strong growth in the first half of 2013. What was originally a platform used by women is now expanding across wider demographics, and some businesses are even using the network in rather creative ways.

Connecting Signs has recently added Pinterest to our website.  We have boards such as:  Vehicle wraps/Graphics, Graphic Design, Vintage Signs, Modern Signs, Wall Graphics, Floor Graphics, Outdoor Signs, Indoor Signs, Banners for all Occasions, etc.   The different boards are collections of signs and designs that we think are very creative, different, and popular.  Check out our website, click the Pinterest icon (see below).  We think you will see a sign or design idea that is exactly what you have been dreaming about.  GET NOTICED!