You might not realize how important clear and readable signage is until you find yourself lost in an unfamiliar location. Directional signs are so useful and important because they tell us where to go and how to get there! Effective directional signs are ones that have large clear text in a color contrasting against its background. Any other necessary information like arrows or worded directions also are very visible and easy to read. Directional signs also need to be installed so that the customers can easily find them. As you can see, there are rules that should be followed for directional signs. However, that doesn’t mean that they won’t look good. An effective directional sign is also designed so that it looks like it belongs as well as helping people navigate.

Outdoor Fort Collins directional signs in the form of traffic signs or road signs on the highway are purely functional. They don’t need busy designs with lots of contrasting colors, just two colors: any dark-colored background and white letters. There’s a reason interstate road signs look the same, because white letters on top of a dark green background is one of the best color combinations. The white letters stand out so well against that background.

Indoor directional signs (also) mainly serve the purpose of guiding foot traffic so they also need to be simple and readable from far away. If you ever find yourself in a busy international airport with thousands of other people trying to find their gate or rushing to make their flight, you will notice that directional signs are everywhere! They all look the same, with clear lettering and symbols and contrasting colors.

Signs help people in many ways. It’s very important to make your signs work for you! Directional signage is just one of the many kinds of signs that are necessary for modern times. With innovations in the sign industry and new buildings being built all over, there is a big demand for directional signs that not only look good, but also serve a purpose.

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