As the age-old adage goes – “Practice What You Preach”! Our graphic designer was asked to create a new and effective wrap design for our Chevy Colorado work truck, and really knocked it out of the park! The new truck wrap took our plain white pickup and transformed it into an advertising machine that has already generated several phone calls and leads even after a short 2-3 weeks on the road.
Car Wraps and Vehicle Graphics are one of the most effective forms of advertisement, and this design really helps showcase the effectiveness. Along with the complimentary color scheme, the design features a clear message of our company’s products and services, along with a plaid background that enhances the wrap design without distracting from the message.
Research shows that:
- A single Vehicle Wrap will have from 30,000 to 70,000 views/impressions per day.
- Greater than 95% of Americans are reached by media that targets drivers and passengers.
- Vehicle Wraps reach all ages, income levels, and professions.
- A Vehicle Wrap works full-time for your business 24/7, 365 days a year.
Just think about it, every traffic jam represents a marketing opportunity… maybe we should also claim the health benefits from the relief you get knowing the marketing benefits while waiting for the traffic jam to clear! …Okay, I won’t go that far!
Bottom line is that every business, large or small, having a single vehicle or a whole fleet of vehicles should look into this highly effective advertising form of wrapping entire vehicles with your branding, products, and services message! After you figure what it costs your business to run a yellow pages ad, send out direct mailers, TV and radio ads, or advertising on a bus stop bench, you might be wise to look closer at the number of impressions you can generate per dollar with an effective-designed vehicle wrap!
At Connecting Signs, we specialize in Vehicle Wraps in the Fort Collins, Denver, and Cheyenne area. Our team of professionals is trained to step you through the process of utilizing your existing logo, taglines, colors, etc. to create a rolling billboard for your company. There’s Full Vehicle Wraps, Partial Wraps, and many other options to fit your budget. So, give us a call at 970.493.0133 to get your companies brand noticed!
