Why Channel Letter Signs are the Best Bang for Your Buck

Dec 2, 2020 | Building SIgns, Channel Letters, Channel Letters

Why Channel Letter Signs are the Best Bang for Your Buck


When you’re finalizing a sign plan for your business, there will be lots of things to consider. With so many types of signs and options out there, it can be difficult to determine what will work best for your needs. One type of outdoor sign that is a long-lasting option and is a sure way to get your business noticed is a channel letter sign. Why are channel letter signs the best bang for your buck? Here are just a few reasons:

The Best Way to Get Your Sign Noticed in Any Conditions

A great example of a business that could greatly benefit from channel letters is a convenience store or a gas station. A busy convenience store located right off the highway needs to be easily seen in any type of weather conditions and at any time of the day or night. Channel letter signs can be made with bright LEDs that shine through the letters (front-lit) or around the letters (halo-lit).

illuminated channel letter sign

Strengthen Your Brand with Professional Outdoor Signage

The way that you present your brand to your audience is important because first impressions really do matter. Channel letters provide a way for you to show off your company logo or symbol in a dimensional and professional way. When done correctly, your customers will relate their positive experience back to your business and will seek out your brand for future buying experiences.

Long-lasting Solution for Exterior Branding

It’s vitally important that your exterior signs are solidly built and professionally installed. Partnering with a trustworthy sign company ensures that your channel letters will stand the test of time. For long-lasting exterior signage, you really don’t want to be cutting corners.

Tons of Custom Options Available for Maximum Impact

Technological innovations within the sign industry have made way for lots of customizable options. What is possible today in sign-making was a far-off dream yesterday. This allows for some pretty amazing channel letter sign solutions. Take some time to think about the impression you want to leave on your audience and do some research to nail down your ideas.

Frontlit Dimensional Logo - Connecting Signs

How to Get Your Channel Letter Signs Started

If you’re in the market for channel letters and looking to get started on the process, contact Connecting Signs today! You can trust us to help with the permitting process and everything else. Click here to request a quote and send us a message or give us a call at 970-493-0133 to talk with a member of our team. Connecting Signs is one of the best-reviewed sign companies in Northern Colorado because we guarantee all of our work and strive to do what we can to get all of your signage needs met!

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